(IG) PediaSure Real Mom Stories

Is PediaSure currently part of your child’s routine?

Supermom is looking for KOMs to share their genuine experience with PediaSure through relatable Instagram content. Selected moms will show how PediaSure fits naturally into their family’s everyday routine, such as during breakfast, snack time, after school, bedtime or other daily moments. We are looking for real moms who can share natural, honest and responsible content based on their own experience.

Deliverables

• 2 Instagram Reels
• 2 Instagram Stories
• Draft captions and content for approval before posting
• Final post links and screenshots after posting
• Instagram performance insights after the reporting period

Profiles Required

• Malaysian mom currently residing in Malaysia
• Has a child aged 1–5 years old
• Minimum 2,000 followers on Instagram
• Target minimum 3% Instagram engagement rate
• Instagram account must be public
• Regularly creates family, motherhood, child, lifestyle or parenting content
• Comfortable featuring both mom and child in the content
• Able to film clear, natural-looking vertical videos
• Able to follow strict product and content guidelines
• Able to submit all concepts, scripts, videos and captions for approval before posting
• Able to complete revisions within the campaign timeline
• Willing to share Instagram audience and performance insights
• Has not promoted or mentioned a competing children’s formula or milk brand within the last three months

Important

Your Instagram account must be public. Applicants who are currently pregnant, have only a child below 12 months old, or have mentioned a competing milk or formula brand in the last three months will not qualify.

All applications are subject to profile review and client approval. Submission does not guarantee selection.